We started with a few humble ideas and a passion to make them into products. Countless hours and hundreds of miles in the backcountry gave us unique insight into the equipment needs of outdoorsmen.
Our Founder, Rydell Reinbold, was born and raised in Alaska - hunting, fishing & exploring the backcountry. His engineering background gave him the skills to bringgear ideas to life.
Our mission is to make equipment that is light, functional, & durable in order to provide outdoorsmen with the best gear on the market. We do this through thoughtful design and rigorous backcountry testing.
